Cristiano Ronaldo is the marketing king when it comes to a sportsperson. The Portuguese footballer has an enormous number of followers on social media. Which understandably translates to better revenue through online advertisements.
Recently, there is a comparison being done on the basis of earning earned by them from social media platform Instagram as per a recent study conducted by Buzz Bingo. It has been found out that Ronaldo sits ahead of not just his arch-rival Lionel Messi. But Instagram celebrity Kendall Jenner as well.
As far as Indian sportsperson are concerned, Virat Kohli expectedly leads the list but his earning are far less when compared to Ronaldo’s.
Cristiano Ronaldo had 186 million followers and his arch-rival Lionel Messi was being followed by 133 million people on Instagram. Cristiano Ronaldo not only defeats Barcelona striker in terms of his fan following but also Instagram celebrity star Kendall Jenner.
If we look at heir earnings, Portugal striker has earned a sum of USD 975 per post in his last 34 sponsored posts. Where Leonel Messi earned a revenue of USD 648k per post in his last 36 posts.
Six out of 10 earners on the platform are a sportsperson, with the likes of David Beckham, Neymar, Zlatan Ibrahimovic also included. Kendal, Kylie Jenner, Chloe Kardashian, and Selena Gomez are the none sporting celebrity in the top 10.
Virat Kohli on the 11th position in this list. He has an earning USD 196k per post. He earned an amount of total of USD 1.18 million from Instagram in the last one year.
The Indian captain had made a total of 6 sponsored posts in the last year.
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